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Advertising student lets

from "UK Landlord" magazine, Nov 2007

The NLA has secured a good deal with the leading student accommodation website, accomodationforstudents.com, so that NLA members can advertise their first property on the website for free. Landlords pay £12 per month for any subsequent properties advertised on the site.

Accommodationforstudents.com has come a long way since it was set up in 2000. It was founded by 2 students, Simon Thompson and William Berry, who spotted the gap in the market for an accommodation website catering to the niche student market. Their site is now rated as Google's number 1 site for students looking for accommodation, with an average of 350,000 different visitors per month, rising to around 620,000 visitors in July, August and September.

Simon Thompson, Managing Director of accommodationforstudents.com, told UK Landlord that he has been keen to strike a link with the National Landlords Association for some time. Impressed by the NLA's commitment to professional standards for landlords, he says he hopes that more NLA members will use the website as he knows that NLA members will not be misleading in their advertising and will take a professional approach to managing areas such as tenancy agreements and deposits.

"Many students are not always aware of what they should expect from a rental property, and some live in sub-standard properties. We would like to see landlords ensuring that they can police their own high standards and be trustworthy about the contents and facilities of the properties they are advertising," he says.

The accommodationforstudents.com website actively encourages landlords to join the NLA by providing information about the association and a variety of links to the NLA's website.

There are approximately 15,000 landlords registered with the site who regularly use the online and secure site to rent their properties nationwide.

The site is attractively designed to enable landlords to upload and edit their property details and pictures directly on to the site, and provides student users with comprehensive information, including maps, property features, prices and contact details for viewing the property.

Landlords receive regular performance reports and there is a track of the enquiries made by students about the property.

 

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