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Getting your properties rented out fast
through LettingZone
from "UK Landlord" magazine, January 2008
Increasingly landlords are relying on the Internet as a simple and effective tool to market their rental properties. At the same time, survey after survey confirms that a significant proportion of home searchers now use the Internet as their first port of call in finding new property.
NLA members wishing to turn their hand to Internet advertising can benefit from a discount with lettingzone.com that allows them to publicise their property for a one-off fee of £49 (a saving of £10) which will last up to two months by which time the property is more than likely to have been rented out.
NLA member Mark Garner founded LettingZone in 2000.
He had been a full-time landlord for a number of years and was frustrated that there was no simple, inexpensive service available to landlords to easily let their properties.
LettingZone offers landlords coverage on the key UK property portals (including Rightmove, FindaProperty, Propertyfinder, Primelocation, Fish4, HotProperty, Loot and over 225 local websites) that in total attract over 32 million visits per month.
"When advertising your property on the Internet, it is important to be on the bigger websites. These have the largest marketing budgets to attract more potential tenants and so minimise landlords' void periods," Mark told UK Landlord. LettingZone works in partnership with nationwide letting agents Discount Letting to ensure the broadest online coverage for its landlord clients.
Mark's ambitions to radically reduce prices for landlords do not stop at advertising rates. LettingZone has recently introduced a full management service for landlords, starting at 4 per cent plus VAT - which is likely to ruffle a few feathers in the letting agent community where rates are on average 10 per cent (plus VAT) of the rent.
LettingZone is committed to providing competitive services to landlords and Mark takes feedback from landlords seriously.
A former Board Director of the NLA, Mark strongly believes that "the NLA is by far the largest and most professional landlord association in the UK which works to protect and promote the
interests of private residential landlords.
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